Fiat 500 “Made in the USA”. Possibly.
June 6th, 2008Fiat CEO Sergio Marchionne has reaffirmed the company’s desire to launch the Fiat 500 brand in the United States. However, and in contradiction to quotes from the Fiat CEO published by Forbes only a matter of weeks ago, Marchionne stated his desire to introduce a second Fiat 500 production site in the USA.
The full quote, taken on the sidelines of a foreign policy forum in Venice, reads
We are examining ways and means to manufacture the cars in the United States, I don’t want to bring it over made. I want to manufacture [in the North American free-trade area]
You have to feel a little pity for any American eagerly awaiting the Fiat 500, the situation gets more confusing with every turn.
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