NF500 / umbrellas

From the 22nd July the new Fiat 500 will be basking in the sunshine at Fiat Playa, a fully-equipped beach located near Porto Rotondo, on the glamorous Costa Smeralda, Italy. Those enjoying the atmosphere at Fiat Playa, which has been refreshed for it’s third year will be able to take the new 500 for a spin while families and friends soak up the sun and atmosphere (or come along for the ride!).

Fiat Playa boasts a relaxed atmosphere and state-of-the-art equipment, attracting a varied crowd throughout the day and night. In addition to lounges, umbrellas and changing rooms, the beach features a restaurant, gym, cocktail bar, open-air Jacuzzi, pool, DJ sessions from its own radio station, Play Radio. The Fiat corner offers the chance to test drive the company’s latest four-wheeled toys, which from Sunday 22nd July will include the new Fiat 500, and an area specifically designated for families with children.