Sergio Marchionne on Fiat 500 sales and future Fiat microcar
December 10th, 2007In a broad ranging interview with Automotive News, Fiat Group Automobiles CEO Sergio Marchionne reaffirmed Fiat’s projected annual sales for the new 500 to be 190,000 vehicles by 2009, up from original forecasts of 120,000.
I will stick with 190,000 units a year. Let us first see what this car does after the initial euphoria.
Later in the piece Marchionne is questioned on the planned micro-car based on the platform currently shared between the Fiat Panda, 500 and forthcoming Ford Ka.
…in late 2009 we will probably launch a car that is much smaller than the 500 and built on a shortened A-platform. The only other thing I can say is that the styling model that I saw of this car is a true beauty.
Interesting. Subscription is required to read the full piece.

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